Loom vs Vidyard: Full Comparison (2026)
Pricing, features, scores, and a clear verdict on which one is right for you.
The bottom line
Loom Business plan is $12.50/month per user; Vidyard Pro is $19/month per user. For teams up to 10 users, Loom costs $125/month vs Vidyard $190/month. Loom Free limits videos to 5 minutes and 25 total — a real constraint that forces upgrade quickly. Vidyard Free is unlimited in duration and count, making it the stronger free offering. The core positioning difference: Loom is async communication for internal teams (replacing status update Zoom calls, documenting decisions, reviewing PRs on video); Vidyard is sales video for external outbound (prospecting, demos, follow-ups). Vidyard's viewer engagement analytics — see exactly who watched, at what timestamp they dropped off, which prospects engaged — integrate directly into Salesforce and HubSpot contact records as pipeline intelligence. This is not a feature Loom prioritizes. Loom's AI features (auto-summary, filler word removal, transcript search) on Business+ make recordings more consumable for the recipient. Vidyard's AI is weaker here. The Atlassian acquisition (Loom, 2023) means deeper Jira/Confluence integration — Loom clips in Confluence pages, linked to Jira tickets. Decision framework: internal async communication and documentation → Loom Business. Outbound sales prospecting and CRM-tracked video engagement → Vidyard Pro. Teams that do both should pilot Loom first (better UX) and add Vidyard only if sales specifically needs engagement tracking in CRM.
At a glance
| Loom | Vidyard | |
|---|---|---|
| Our score | 87/100 | 79/100 |
| Starting price | Free | Free |
| Free tier | Yes | Yes |
| Best for | Record and share video messages | Video for sales and marketing |
Pricing comparison
Calculate your cost
Feature comparison
core
| Feature | Loom | Vidyard |
|---|---|---|
| Screen recording | Yes | Yes |
| Webcam overlay | Yes | Yes |
| Chrome extension | Yes | Yes |
| Desktop app | Yes | Yes |
| Mobile recording | Yes | No |
Ratings breakdown
What the data tells us
How costs scale
Vidyard's pricing curve is steeper — the jump from its entry plan to its top tier is more dramatic than Loom's. If you're a growing team, model the 12-month cost at your projected team size, not just today's. Loom tends to stay more predictable as you add seats or usage.
Key capabilities you'd miss
Choosing Loom means going without CRM integration, Viewer tracking, Video hosting (which Vidyard offers). Choosing Vidyard means losing Mobile recording, AI summaries, Auto transcription. These are the features that typically drive the final decision — check whether your workflow depends on any of them before committing.
What company size tells you
Loom (501-1000 employees) has the engineering bench to ship features across many fronts but may iterate slower on individual requests. Vidyard (201-500 employees) typically ships faster on its core product but may lag on peripheral features. Consider which matters more for your roadmap.
Choose Loom if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- Getting strong value for money is a priority
Choose Vidyard if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities
Frequently asked questions
Is Loom or Vidyard better?
Loom scores 87/100 compared to Vidyard's 79/100 on VendorVS. However, the best choice depends on your needs — Loom excels at ease of use (9/10) while Vidyard scores 8/10.
How much does Loom cost compared to Vidyard?
Loom starts at free (free tier available). Vidyard starts at free (free tier available). Loom is the more affordable option.
Does Loom or Vidyard have a free plan?
Yes, both Loom and Vidyard offer free tiers, so you can try each before committing to a paid plan.
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