Google Chat vs Loom: Full Comparison (2026)

Pricing, features, scores, and a clear verdict on which one is right for you.

The bottom line

Google Chat positions itself as "messaging built for google workspace" while Loom goes after "record and share video messages" — so the right pick depends on which problem you're actually solving. They take different commercial approaches — Google Chat uses a subscription-based model and Loom a freemium approach, which affects how costs scale as your team grows. Loom lets you start for free, which means you can validate the fit before committing budget. Google Chat requires a paid commitment upfront, so make sure it matches your workflow before signing.

At a glance

	Google Chat	Loom
Our score	72/100	87/100
Starting price	$7/mo	Free
Free tier	No	Yes
Best for	Messaging built for Google Workspace	Record and share video messages

Pricing comparison

Google Chat

No free tier

Business Starter$null/mo

Business Standard$null/mo

Business Plus$null/mo

Enterprise$null/mo

Pricing verified 2026-04-16

Loom

Free tier available

StarterFree

Business$12.5/mo

Business + AI$16/mo

Pricing verified 2026-04-16

Calculate your cost

How many users?20

1500

Google ChatBusiness Starter

$140/mo

$1,680/yr

LoomCustom

Contact sales

Contact sales — exceeds available plans

Visit Google Chat →Try Loom free →

Feature comparison

core

Feature	Google Chat	Loom
Spaces	Yes	No
Direct messages	Yes	No
Threads	Yes	No
File sharing	Google Drive	No
Search	Yes	No
Task assignments	Yes	No
Screen recording	No	Yes
Webcam overlay	No	Yes
Chrome extension	No	Yes
Desktop app	No	Yes
Mobile recording	No	Yes

ai

Feature	Google Chat	Loom
Gemini summaries	Standard+	No
File analysis	Standard+	No
Smart replies	Yes	No
Action item detection	Standard+	No
Auto-translation	Standard+	No

collaboration

Feature	Google Chat	Loom
Inline Meet calls	Yes	No
Collaborative Docs/Sheets	Yes	No
Shared tasks	Yes	No
Bot framework	Yes	No
Scheduled messages	Yes	No

integrations

Feature	Google Chat	Loom
Gmail	Yes	No
Google Drive	Yes	No
Google Meet	Yes	No
Google Calendar	Yes	No
Zapier	Yes	No
Third-party bots	Yes	No
Slack	No	Yes
Notion	No	Yes
Linear	No	Yes
GitHub	No	Yes
Salesforce	No	Yes

advanced

Feature	Google Chat	Loom
AI summaries	No	Yes
Auto transcription	No	Yes
Filler word removal	No	Yes
Custom branding	No	Yes
Password protection	No	Yes

Ratings breakdown

Google Chat

Ease of use

8/10

Value for money

8/10

Features

6/10

Support

6/10

Loom

Ease of use

9/10

Value for money

8/10

Features

9/10

Support

8/10

What the data tells us

Key capabilities you'd miss

Choosing Google Chat means going without Screen recording, Webcam overlay, Chrome extension (which Loom offers). Choosing Loom means losing Spaces, Direct messages, Threads. These are the features that typically drive the final decision — check whether your workflow depends on any of them before committing.

What company size tells you

Loom (501-1000 employees) has the engineering bench to ship features across many fronts but may iterate slower on individual requests. Google Chat (10,000+ employees) typically ships faster on its core product but may lag on peripheral features. Consider which matters more for your roadmap.

Choose Google Chat if...

You're ready to invest from $7/mo
You value an intuitive, easy-to-use interface
Getting strong value for money is a priority

Visit Google Chat →

Choose Loom if...

You want a free tier to get started
You value an intuitive, easy-to-use interface
Getting strong value for money is a priority

Try Loom free →

Frequently asked questions

Is Google Chat or Loom better?

Loom scores 87/100 compared to Google Chat's 72/100 on VendorVS. However, the best choice depends on your needs — Google Chat excels at ease of use (8/10) while Loom scores 9/10.

How much does Google Chat cost compared to Loom?

Google Chat starts at $7/mo. Loom starts at free (free tier available). Loom is the more affordable option.

Does Google Chat or Loom have a free plan?

Loom offers a free tier. Google Chat does not — its cheapest plan starts at $7/mo.

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