Insightly
Modern, scalable CRM teams love
Zoho CRM
Work smarter, sell faster, grow better
Insightly vs Zoho CRM Comparison
Compare Insightly and Zoho CRM side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
Insightly and Zoho CRM are both strong contenders in the crm space, but they serve different needs. Zoho CRM edges ahead with an overall score of 82/100 compared to Insightly's 72/100. Both are equally user-friendly (7/10 each). On pricing, both offer free tiers, so you can try each before committing. Zoho CRM rates higher for value for money (9/10 vs 7/10), making it a better pick if budget is a concern.
At a glance
| Insightly | Zoho CRM | |
|---|---|---|
| Our score | 72/100 | 82/100 |
| Starting price | $29/mo | $14/mo |
| Free tier | Yes | Yes |
| Best for | Modern, scalable CRM teams love | Work smarter, sell faster, grow better |
Pricing comparison
Insightly
Free tier available
FreeFree
Plus$29/mo
Professional$49/mo
Enterprise$99/mo
Pricing verified 2026-03-09
Zoho CRM
Free tier available
FreeFree
Standard$14/mo
Professional$23/mo
Enterprise$40/mo
Pricing verified 2026-03-08
Feature comparison
core
| Feature | Insightly | Zoho CRM |
|---|---|---|
| Contact management | Yes | Yes |
| Deal pipeline | Yes | Yes |
| Email tracking | Yes | Yes |
| Meeting scheduler | No | Yes |
| Task management | Yes | Yes |
advanced
| Feature | Insightly | Zoho CRM |
|---|---|---|
| Marketing automation | Insightly Marketing (separate) | Professional+ |
| Custom reporting | Yes | Yes |
| Lead scoring | No | Yes |
| Sequences | No | Professional+ |
integrations
| Feature | Insightly | Zoho CRM |
|---|---|---|
| Gmail | Yes | Yes |
| Outlook | Yes | Yes |
| Slack | Yes | Yes |
| Salesforce | No | Yes |
Ratings breakdown
Insightly
Ease of use7/10
Value for money7/10
Features7/10
Support6/10
Zoho CRM
Ease of use7/10
Value for money9/10
Features8/10
Support7/10
Choose Insightly if...
- You want a free tier to get started
- You value powerful features over simplicity
- You need enterprise-grade capabilities
Choose Zoho CRM if...
- You want a free tier to get started
- You value powerful features over simplicity
- Getting strong value for money is a priority
