Insightly
Modern, scalable CRM teams love
Keap (Infusionsoft)
Grow your business with powerful automation
Insightly vs Keap (Infusionsoft) Comparison
Compare Insightly and Keap (Infusionsoft) side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
Insightly and Keap (Infusionsoft) are both strong contenders in the crm space, but they serve different needs. Keap (Infusionsoft) edges ahead with an overall score of 73/100 compared to Insightly's 72/100. Insightly is easier to get started with (7/10 for ease of use vs 5/10). On pricing, Insightly offers a free tier while Keap (Infusionsoft) requires a paid plan from $249/mo. Insightly rates higher for value for money (7/10 vs 4/10), making it a better pick if budget is a concern.
At a glance
| Insightly | Keap (Infusionsoft) | |
|---|---|---|
| Our score | 72/100 | 73/100 |
| Starting price | $29/mo | $249/mo |
| Free tier | Yes | No |
| Best for | Modern, scalable CRM teams love | Grow your business with powerful automation |
Pricing comparison
Insightly
Free tier available
FreeFree
Plus$29/mo
Professional$49/mo
Enterprise$99/mo
Pricing verified 2026-03-09
Keap (Infusionsoft)
No free tier
Ignite$249/mo
Grow$329/mo
Scale$499/mo
Pricing verified 2026-03-11
Feature comparison
core
| Feature | Insightly | Keap (Infusionsoft) |
|---|---|---|
| Contact management | Yes | Yes |
| Deal pipeline | Yes | Yes |
| Email tracking | Yes | Yes |
| Meeting scheduler | No | Yes |
| Task management | Yes | Yes |
advanced
| Feature | Insightly | Keap (Infusionsoft) |
|---|---|---|
| Marketing automation | Insightly Marketing (separate) | Yes |
| Custom reporting | Yes | Grow+ |
| Lead scoring | No | Grow+ |
| Sequences | No | Yes |
integrations
| Feature | Insightly | Keap (Infusionsoft) |
|---|---|---|
| Gmail | Yes | Yes |
| Outlook | Yes | Yes |
| Slack | Yes | Yes |
| Salesforce | No | No |
Ratings breakdown
Insightly
Ease of use7/10
Value for money7/10
Features7/10
Support6/10
Keap (Infusionsoft)
Ease of use5/10
Value for money4/10
Features8/10
Support7/10
Choose Insightly if...
- You want a free tier to get started
- You value powerful features over simplicity
- You need enterprise-grade capabilities
Choose Keap (Infusionsoft) if...
- You're ready to invest from $249/mo
- You value powerful features over simplicity
- You need enterprise-grade capabilities
