Dovetail logo

Dovetail

The research platform teams love

vs
Heap logo

Heap

Automatically capture everything users do

Dovetail vs Heap: Full Comparison (2026)

Pricing, features, scores, and a clear verdict on which one is right for you.

The bottom line

Dovetail positions itself as "the research platform teams love" while Heap goes after "automatically capture everything users do" — so the right pick depends on which problem you're actually solving. Both use freemium pricing, but Dovetail charges flat while Heap charges custom — a meaningful difference for larger teams.

At a glance

DovetailHeap
Our score84/10080/100
Starting priceFreeFree
Free tierYesYes
Best forThe research platform teams loveAutomatically capture everything users do

Pricing comparison

Dovetail logo

Dovetail

Free tier available
FreeFree
Starter$29/mo
Team$99/mo

Pricing verified 2026-04-16

Heap logo

Heap

Free tier available
FreeFree
Growth$null/mo

Pricing verified 2026-04-16

Calculate your cost

10,000
1001,000,000
Dovetail logo
DovetailFree
Contact sales/mo
Heap logo
HeapUnknown
Contact sales

Feature comparison

core

FeatureDovetailHeap
Interview transcriptionYesNo
Tagging and codingYesNo
Insights boardYesNo
Video clipsYesNo
Survey analysisYesNo
Auto-capture eventsNoYes
Funnel analysisNoYes
Retention analysisNoYes
User segmentationNoYes
Session replayNoYes

advanced

FeatureDovetailHeap
AI-powered analysisYesNo
Magic summarizationYesNo
Sentiment analysisYesNo
Research repositoryYesNo
Participant managementYesNo
Retroactive analysisNoYes
Illuminate AINoYes
Journey mapsNoYes
Account-level analysisNoYes
Data warehouse syncNoYes

integrations

FeatureDovetailHeap
FigmaYesNo
NotionYesNo
JiraYesNo
SlackYesNo
ZoomYesNo
SegmentNoYes
SalesforceNoYes
SnowflakeNoYes
BigQueryNoYes
ZendeskNoYes

Ratings breakdown

Dovetail

Ease of use
8/10
Value for money
8/10
Features
9/10
Support
8/10

Heap

Ease of use
8/10
Value for money
7/10
Features
9/10
Support
8/10

What the data tells us

Key capabilities you'd miss

Choosing Dovetail means going without Auto-capture events, Funnel analysis, Retention analysis (which Heap offers). Choosing Heap means losing Interview transcription, Tagging and coding, Insights board. These are the features that typically drive the final decision — check whether your workflow depends on any of them before committing.

Choose Dovetail if...

  • You want a free tier to get started
  • You value an intuitive, easy-to-use interface
  • Getting strong value for money is a priority
Try Dovetail free

Choose Heap if...

  • You want a free tier to get started
  • You value an intuitive, easy-to-use interface
  • You need enterprise-grade capabilities
Try Heap free

Frequently asked questions

Is Dovetail or Heap better?

Dovetail scores 84/100 compared to Heap's 80/100 on VendorVS. However, the best choice depends on your needs — Dovetail excels at ease of use (8/10) while Heap scores 8/10.

How much does Dovetail cost compared to Heap?

Dovetail starts at free (free tier available). Heap starts at free (free tier available). Dovetail is the more affordable option.

Does Dovetail or Heap have a free plan?

Yes, both Dovetail and Heap offer free tiers, so you can try each before committing to a paid plan.

Disclosure: Some links on this page are affiliate links. If you sign up through our links, we may earn a commission at no extra cost to you. This does not influence our rankings or recommendations.

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