Campaign Monitor
Beautiful email marketing for your brand
Mailchimp
All-in-one marketing platform
Campaign Monitor vs Mailchimp Comparison
Compare Campaign Monitor and Mailchimp side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
Campaign Monitor and Mailchimp are both strong contenders in the email marketing space, but they serve different needs. Mailchimp edges ahead with an overall score of 78/100 compared to Campaign Monitor's 63/100. Mailchimp is easier to get started with (9/10 for ease of use vs 8/10). On pricing, Mailchimp offers a free tier while Campaign Monitor requires a paid plan from $11/mo. Mailchimp rates higher for value for money (6/10 vs 5/10), making it a better pick if budget is a concern.
At a glance
| Campaign Monitor | Mailchimp | |
|---|---|---|
| Our score | 63/100 | 78/100 |
| Starting price | $11/mo | $13/mo |
| Free tier | No | Yes |
| Best for | Beautiful email marketing for your brand | All-in-one marketing platform |
Pricing comparison
Campaign Monitor
No free tier
Lite$11/mo
Essentials$29/mo
Premier$159/mo
Pricing verified 2026-03-16
Mailchimp
Free tier available
FreeFree
Essentials$13/mo
Standard$20/mo
Premium$350/mo
Pricing verified 2026-03-16
Feature comparison
core
| Feature | Campaign Monitor | Mailchimp |
|---|---|---|
| Email builder | Yes | Yes |
| Automation | Yes | Yes |
| A/B testing | Essentials+ | Yes |
| Landing pages | No | Yes |
| Signup forms | Yes | Yes |
advanced
| Feature | Campaign Monitor | Mailchimp |
|---|---|---|
| SMS marketing | No | Yes |
| Social posting | No | Yes |
| CRM | No | Yes |
| Predictive analytics | Premier only | Premium only |
integrations
| Feature | Campaign Monitor | Mailchimp |
|---|---|---|
| Shopify | Yes | Yes |
| WordPress | Yes | Yes |
| Zapier | Yes | Yes |
| Salesforce | Yes | Yes |
Ratings breakdown
Campaign Monitor
Ease of use8/10
Value for money5/10
Features6/10
Support6/10
Mailchimp
Ease of use9/10
Value for money6/10
Features8/10
Support6/10
Choose Campaign Monitor if...
- You're ready to invest from $11/mo
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities
Choose Mailchimp if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities
